Video Marketing for Lead Generation and Sales Conversions

The other day, a well known marketing company released several emails that included a video marketing strategy for announcing a product they were promoting. When I clicked on the video, instead of seeing the faces of the two people engaged in the conversation about their out-sourcing services, I saw one distorted image that was a confusing and bad representation of their product. Needless to say, I didn’t stick around and removed myself promptly from their list. If you are going to do video marketing, my advise is to do a quality video production that interrupts and engages your market – or don’t do it at all. Video marketing should be an effective multimedia presentation lead generation and sales conversion tool.